To raise awareness of Eminox’s selective catalytic reduction technology range and increase product uptake in the commercial vehicle sector.
An integrated marketing campaign, comprising thought leadership, white papers, media briefings, news annoucements and case studies to profile the technology and the team’s knowledge of the sector. As well as to higlight the challenges facing the commercial vehicle sector when it came to sustainability and emissions compliance.
Eminox quickly became the go-to brand for selective catalytic reduction technology and saw significant sales uplift directly related to increase brand awareness and profile.
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