Prova, one of Europe’s leading future mobility communications consultancies, has been appointed by international quality group G&P to drive brand awareness and support its ambitious growth trajectory.
Through a targeted external communications programme aimed at key business-to-business audiences, Prova will play a driving role in expanding G&P’s profile into key sectors and geographies; strengthen the business’ position as the leading provider of Quality Management services, including engineering, technical and talent solutions for OEMs and tiered suppliers; and establish the senior leadership team as passionate thought leaders.
Geoff Cousins, chairman of G&P, commented: “We were looking for a proactive partner who could take our capability, expertise and thought leadership to the international stage, particularly across European markets. In Prova, we’ve found a passionate team, dedicated to working in close collaboration to deliver upon our ambitious commercial goals.
“We were impressed by the knowledge, network and strategic vision of the team and we look forward to building a long-term working relationship.”
Ed Willmott, managing director of Prova, added: “We’re thrilled to have G&P on board. It’s a business we’ve watched with great interest for a number of years. The global capability of the organisation, driven by a strong senior management team, means it will be an exciting next chapter for G&P and we’re privileged to be playing a role in that future growth.”