Alupro

Alupro is an industry funded, not-for-profit organisation with over 30 years’ experience representing the UK’s aluminium packaging industry. Working in partnership with local authorities, the waste management industry and wider metal packaging sector to develop and stimulate the UK’s collection infrastructure.

The Challenge.

To build the Alupro profile as a thought leader in the packaging recycling marketplace, helping to attract new members and increase influence in front of government level decisionmakers.

Our Approach.

An integrated communications campaign driven by thought leadership into the packaging and vertical marketplaces to build the individual profiles of the senior team and to demonstrate the impact of Alupro’s communications intiatives across the UK and further afield.

The Results.

Thousands of press cuttings generated across trade and national titles leading to a number of new member enquiries and a significantly improvement brand profile resulting in increased influence with key stakeholder groups.

talk to us about how we can help your business

call 01926 776900 or email info@provapr.co.uk

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