Prova’s PR clinic at leading recycling and waste management exhibition, RWM, last week proved a resounding success.
The show, held at Birmingham’s NEC, attracted a record amount of visitors – some 13,500 – looking to find solutions for their recycling, waste – and PR – challenges.
The Prova team spent three days on its bright red, eye-catching stand speaking to visitors about their PR challenges and providing the tonic to overcome their various marketing related conundrums. With first aid boxes and water bottles to give away, our stand proved an attractive point at the show.
As well as meeting visitors, Prova also supported a number of its clients who were also exhibiting at the show. PDM’s Philip Simpson presented an informative seminar on its work as part of the Vision 2020
Visionary Panel which is working to eradicate food waste from landfill, while Savills met with CIWM Journal editor, Ben Wood to discuss challenges in waste infrastructure and planning.
While exhibitions can be costly, and time consuming to organise, there is really no better way to build relationships with potential and existing clients than meeting face to face.